ByMarlon McDonald, writer at
Umm... are you going to drink that Skooma?
Marlon McDonald

Not to be outdone by any whippersnappers in the video game industry, has lit the fuse to a nostalgic firestorm this year, as their Classic Mini gets ready to hit the shelves, giving younger gamers the chance to play some of the most seminal video games ever made on one of the most iconic consoles to grace our planet.

But Nintendon't think for a minute that the other orchestrator of hazily-recalled living room fun will stand idly by as and Castlevania ring out in dorms and bedrooms across the country. has loaned their illustrious license to Brazilian company Tec Toy to create a mini Mega Drive that literally looks exactly the same as the first model, and has made this old man’s heart do a little two-step in glee.

Hey there, good lookin'
Hey there, good lookin'

Could we see a return of the old rivalry between the two Japanese gaming giants?

Coming off the back of Chinese tech-tinkerers AtGames’ much-derided attempt (which included a whopping 80 classic Sega titles, but considerably paltry tech), Tec Toy’s Mega Drive comes complete with 22 games including Sonic 3 and Golden Axe, an OG three-buttoned controller, an SD card slot and a slot for your old cartridges, but no HDMI I'm afraid. Still, that is pretty neat, though Sonic 1 & 2 may have been an even neater inclusion in my honest opinion.

AtGame's Nintendo Wii/Sega crossover thingy...
AtGame's Nintendo Wii/Sega crossover thingy...

But whatever, here’s the full game list in lovely alphabetical order:

  • Alex Kidd
  • Alien Storm
  • Altered Beast
  • Arrow Flash
  • Bonanza Brothers
  • Columns
  • Recap Attack
  • E-Swat
  • Fatal Labyrinth
  • Flicky
  • Gain Ground
  • Golden Axe
  • Golden Axe 3
  • Jewel Master
  • Kid Chameleon
  • Last Battle
  • Out Runners
  • Sega Soccer
  • Shadow Dancer
  • Shinobi 3
  • Sonic 3
  • Turbo Outrun

You may be thinking “why outsource the license to a company many of us have never heard of?” Well guess what? This is another moment where Nintendo’s hubris once again reared its blinkered head.

The One Where Sega Won The Console War

From L-R: Tec Toy President Stefano Arnhold & Sega President Hayao Nakayama celebrate their 10 year partnership in 1997
From L-R: Tec Toy President Stefano Arnhold & Sega President Hayao Nakayama celebrate their 10 year partnership in 1997

It’s 1987 and Tec Toy had just been founded by a group of former Sharp employees to have a pop at the fledgling electronic toy sector in the Brazilian market. Quickly signing a deal with Sega to produce and market its goods in the country, Tec Toy would go on to bring the Master System and Mega Drive to the Brazilian people. Much to Nintendo’s detriment.

Tec Toy's Master System III
Tec Toy's Master System III

You see ol’ Ninty didn’t see much point in entering the market in Brazil, hence why the country was littered with NES clones. But it was too little too late for Nintendo as it would eventually reach Brazil in 1993 by which point Sega had managed to gain 80% of the market. And by the time ’92 came around, Sega had given Tec Toy the rights to market their wares in the Mercosur region, which meant Sonic for both the Uruguayans and Argentinians. Soz, Mario, bruh.

Ain't no party like a Sega party
Ain't no party like a Sega party

Part of this comes down to the insanely high prices placed upon products imported into the country. Though Brazil has one of the world’s biggest video game markets, its import taxes make gaming a difficult proposition if you’re not wealthy.

Seemingly luckily for everyone, Sega managed to get around Brazil’s astronomical import taxes due to Tec Toy manufacturing their consoles locally. So you could pick up a Sega console for $50 (R$ 159,89) rather than the $547 (R$ 1.749) the is available for right now (PS4 actually retailed for $1,899 when it first released...).

And in 2015 Nintendo recently decided to indefinitely remove themselves from Brazil for exactly this reason. So thanks to taxes, Brazil won't be getting the Nintendo .


So I'd probably trust Tec Toy to make a pretty good Mega Drive clone, seeing as they singlehandedly trounced the NES and in one of gaming's biggest markets. And the Classic Mini NES isn't even reaching Brazil's shores! So it's Sega for the win. I guess that's even more reason to triumphantly binge Sega's new and strangely catchy anthem.

Don't you think?

Other retro gaming posts from Now Loading:

[Sources: Hey Poor Player, Sega Retro, Kotaku]


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